Israeli company says its shoe-mounted trackers can give athletes a leg up honing footwork or avoiding injury by crunching masses of data for key insights

Company tracks athlete performance with a wearable for soccer cleats, plans to use funding to expand to other sports, starting with basketball

The Tel Aviv company, with HQ in London, will test out its technology with pro soccer teams; it aims to become a standard device for games

PlayerMaker has developed tech that tracks and analyzes soccer players’ technical, tactical and physical performance using sensors that are mounted on their shoes