Israeli company says its shoe-mounted trackers can give athletes a leg up honing footwork or avoiding injury by crunching masses of data for key insights

Company tracks athlete performance with a wearable for soccer cleats, plans to use funding to expand to other sports, starting with basketball

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The Tel Aviv company, with HQ in London, will test out its technology with pro soccer teams; it aims to become a standard device for games

PlayerMaker has developed tech that tracks and analyzes soccer players’ technical, tactical and physical performance using sensors that are mounted on their shoes